How Advertising Works in Chippenham #25
- Start a vintage sales area at your garden centre
- Acquire some wire salmon fish traps for said area
- Display them prominently so the blogger with the camera is intrigued by the marriage of two of her interests: fisheries research and gardening
- Wait for her to notice that the suggested re-use isn't quite as desired
- Et Voila!
The price was quite eye watering too.