VP's VIPs: Our Flower Patch Part Deux
Previously on VP's VIPs we learned how Cally Smart and Sara Wilman met then came up with the idea of Our Flower Patch . Today, they're going to tell us more about their business and how they are inspiring a new generation of growers ... Describe how you work together. Do you have fixed roles? At first we worked together on everything, although Sara knows more about growing flowers for sale than Cally does and Cally had more hands-on gardening experience with school aged children. Over time we have taken on more specific roles. We meet together formally once a month to plan what is going to happen and discuss ideas and keep in touch via phone, text and social media, sometimes every day in the meantime. In general Sara is the website geek and photographer and Cally is the writer, though we bounce ideas off each other across our roles. We both make the most of social media, tweeting and retweeting things our audience will find interesting via @ourflowerpatch . We e...