How Advertising Works in Chippenham #15
- Decide on your party's campaign slogan and style
- Distribute large posters to your party faithful
- Display in a field at the side of the road
- Wait for a blogger with a camera to notice something's been added
- Et Voila!
Chippenham's a completely new constituency for next month's general election and for the first time I find myself living in a marginal instead of a particular party's safe seat. For once my vote really counts and so I'm in even more of a dither about it than usual.
In previous elections it's been noticeable how Chippenham town has been awash with orange (denoting Liberal Democrat devotees), but outside in the countryside all the farmer's fields are sporting Conservative blue. Now the constituency of North Wiltshire has been split into two along rural/urban lines and it'll be interesting to see if the 'visual poll' I've previously observed is reflected in actual results. In Wiltshire the Labour party doesn't get a look in, so voting here doesn't really reflect what our residents might think about today's Government.
This is the first election poster you see when arriving at Chippenham from Corsham. It's been amended to read:
Lib Dems have a clue
Cameron and Brown sniff glue
Somehow I don't think this particular slogan will be taken up by the Lib Dem campaign ;)